What is Freshsamak?

Freshsamak is a premium fresh and cooked fish home delivery service managed by The Abu Dhabi Fishermen Cooperative Society (ADFCS). Rooted in the UAE’s rich maritime legacy, Freshsamak connects the community to the freshest seafood, sourced directly from local Emirati fishermen and delivered straight to their doors—raw, marinated, or expertly cooked.

As an initiative under ADFCS, an esteemed Non-Government Organization established in 1990, Freshsamak carries forward the Society’s mission to support and empower local fishermen, ensure food security, and uphold sustainable fishing practices that protect the Emirates’ invaluable marine resources.

Our Mission

To deliver the freshest, highest-quality seafood from sea to table while preserving marine life, empowering local fishermen, and celebrating the UAE’s deep-rooted fishing traditions.

Our Vision

To become the UAE’s most trusted name in sustainable seafood home delivery—bridging heritage with convenience, and tradition with innovation.